An effective résumé is crafted to condense complex and nuanced achievements into single, impactful statements. It’s a helpful tool for sorting applicants based on years of experience, certain keywords, or level of education—but it leaves quite a bit of ambiguity. Why is he talking about a community calendar? What is that acronym he’s using? Why did he spell résumé like that?
The purpose of this interactive document is to bring these lines to life, and to show—not just tell—the story of my professional life.
Thank you so much for your time and attention.
Artificial Intelligence Experience
If you’re looking to construct an artificial intelligence system that embodies your brand voice, is well-versed in your products and services, and stays current with your latest offerings and communications, I can build it for you.
When OpenAI announced their beta testing program for GPT-4, I was amongst the early adopters of this remarkable new technology. In the following months, I devised innovative strategies to enhance AI functionalities, imbuing them with memory, curiosity, and full comprehension of proprietary datasets.
Education
AMERICAN UNIVERSITY | 2009
J.D. | Legislation & Public Policy
LONG ISLAND UNIVERSITY | 2001
B.A. | Psychology
UMASS LOWELL | 1999
Computer Science
Board Membership
Treasurer & Board Member (2022-23)
Jewish Federation of Western Massachusetts
Software Expertise
ARTIFICIAL INTELLIGENCE
LLMs, Prompt Engineering, GPT-4, Open AI, GPT fine-tuning, Midjourney, Whisper (voice-to-text), Eleven Lab (text-to-voice), ChatGPT, GPT-3.5, GPT-3, Vector Databases (Pinecone)
GRAPHIC DESIGN / CREATIVE
Adobe (Photoshop, Illustrator, InDesign, Premier, AfterEffects)
Marketing / CRM
Google (Analytics, Ads, Tag Manager), Salesforce Marketing Cloud, Blackbaud CRM, Facebook Business, Hootsuite, Mailchimp, Constant Contact
GENERAL
Microsoft Office (Word, Powerpoint, Excel), Google Business (Sheets, Docs, Drive), OneDrive, DropBox, Cloud Computing
WEB DESIGN, TECHNICAL, & MISC
Python, AWS, WordPress, html5, CSS, Linux (OS), LastPass, JavaScript, C++, Airtable
Awards & Accolades
2010 Finalist | Reddit
Commenter of the Year
2009 Nominee | Reddit
Commenter of the Year
Two-Time Winner | Reddit
Best Comment Award
2007 Peggy Browning Fellowship
Long Island University
Academic Achievement Award
2001-2002 Long Island University Honors List
Experience
EMAIL MARKETING SPECIALIST
Breville (Nov 2021 – Sept 2023)
Artificial Intelligence Implementation – Built artificial intelligence system able to help users cook through recipes, recommend recipes, and remember user interactions. Responsible for all email communications relating to the ChefSteps brand.
- Used artificial intelligence to revolutionize ChefSteps email marketing
- Manage an audience of over 600,000 email subscribers
- Increased email open rates by 12 to 25% across all subscriber levels
- Oversaw massive email service provider infrastructure transfer from MailChimp to Salesforce Marketing Cloud
- Use AmpScript to create dynamic emails with content that is customized for individual subscribers based on their data profile
MARKETING, COMMUNICATIONS, and CRC DIRECTOR
Jewish Federation of Western Massachusetts (Sep 2018 – Jan 2021)
Responsible for marketing, public relations, and communications for multiple brands; planned and coordinated messaging, policy, advocacy, outreach, and events; Supported development and fundraising efforts
- Conceived and executed all design work and communications including annual reports, print newsletters, online communications, direct mail, print ads, online ads, op-eds, letters to government officials, event invitations, and signage
- Implemented complete rebrand of Rachel’s Table (a food rescue program)
- Planned and managed major donor events
- Created internal employee communications portal integrated with OneDrive
- Redesigned multiple websites (this saved the Federation $50,000 over 10 years by bringing web hosting in-house)
- Built a community calendar which automatically generates weekly newsletters to turn the organization into a communication hub for dozens of local Jewish agencies during the Covid-19 pandemic.
DIRECTOR of MARKETING and COMMUNICATIONS
United Way of Pioneer Valley (Sep 2017 – May 2018)
Responsible for all marketing & communications strategies and programs, including brand management (multiple brands), graphic design, PPC advertising, public relations, content management, reputation management, social media, and web design
- Acquired & managed AdWords Grant worth $120,000 per year in Google ads
- Rebuilt website, with robust analytics, SEO, new e-commerce functionality
- Modernized all branded print assets (e.g. posters, brochures & tri-folds)
OWNER / CONSULTANT
Flossdaily Marketing and Communications (Nov 2015 – Sep 2017)
Operated a business providing communications services, digital marketing, SEO, PPC, SEM, social media management, web design, and analytics
- Social media consulting for Fortune 500 companies
- Coding and web design in html5, CSS, WordPress, Drupal & JavaScript
SOCIAL MEDIA STRATEGIST
Advance Digital (Sept 2013 – Nov 2015)
Oversight of national social media communications for news hubs including masslive.com, nj.com, al.com, cleveland.com, oregonlive.com
- Trained executives and social media staff in 12 regional markets
- Chief administrator of more than 1000 social media accounts for all media organizations and clients in national media organization
- Designed social media products, services for sale by Advance Digital’s satellite companies, nationwide
… Additional Experience
EARNED MEDIA STRATEGIST
Covario (2011 – 2013)
Client-facing role with more than a dozen Fortune 500 clients. Developed social media plans, content, and long-term strategy for using social media to increase client visibility in search engine results
- Recruited, organized, and managed more than two dozen graphic designers, video producers, and writers
- Conceived and managed execution of content pieces including articles, infographics, and videos
CO-FOUNDER
Open Source Democracy Foundation (2010 – 2011)
Co-founder and board member of political advocacy group dedicated to using social media to educate, organize, and empower the public to preserve net neutrality
- Organization acquired 4000+ members
- Foundation made headlines on Huffington Post, Gawker, and Business Insider
CONSULTANT
Service Employees International Union (2008)
Staged public relations events related to labor disputes, engaged in research for national childcare improvement initiative
- Assisted with the establishment of a national childcare improvement initiative
- Opposition research into corporate violations of childcare standards
FELLOW / CLERK
National Employment Lawyers Association (2007 – 2008)
Lobbying activities with the legislative arm of the nation’s largest association of plaintiff-side employment lawyers.
- Face-to-face lobbying the United States Congress on a variety of consumer and employee issues including the Lilly Ledbetter Fair Pay Act, pre-dispute mandatory arbitration, and federal judicial nominations
- Authored advocacy messaging to persuade Congress and public opinion on a variety of issues
- Various research projects, including analysis of Congressional committee hearings
PROJECT COORDINATOR
Long Island Jewish Hospital (2002-2006)
Performed and published research for multiple neuroscience studies involving MRI brain scans, including the largest longitudinal brain imaging project in the United States.
- Co-authored multiple peer reviewed journal articles. [1] [2] [3]
- Examined brain scans, searching for anatomical differences between healthy volunteers and schizophrenic and bipolar patients
- Chief Administrator of research computer system
- Designed computer programs for analyzing MRI data
Skills
MANAGEMENT
Project Management, Negotiations, Contract Analysis, Training, Conflict Resolution, Strategic Planning, Mentoring, System Administration
MARKETING
Search Engine Optimization (SEO), Digital Ad Design, Search Engine Marketing (PPC, SEM), Paid Social Media (CPC), Influencer Marketing, Direct Mail, Analytics, Web Design, Event Planning
COMMUNICATIONS
Content Management Systems (CMS), Social Media Strategy (SMS), Content Creation, Legal Writing, Legislative Drafting, Internal Communications, Public Relations (PR), Persuasive Writing, Letters to Government Officials